معرفی
Dr. Christian Veasey is a Senior Lecturer in Marketing at University of Derby's College of Business, Law and Social Sciences. His research bridges technology adoption and wellbeing psychology.
His technical research examines organizational enablers for blockchain implementation and digital asset marketing strategies. His wellbeing research focuses on martial arts as therapeutic interventions and cross-cultural compassion frameworks.
Recent publications investigate how martial arts practice supports post-pandemic mental health recovery and how organizational capabilities facilitate blockchain adoption. His work demonstrates innovative methodologies including appreciative inquiry approaches.
Veasey developed the KARMA model for strategic account management and researches digital traceability as a competitive advantage in low-carbon economies.
