معرفی
Charles M. Wood, Ph.D., is a Professor of Marketing at The University of Tulsa, holding the ONEOK Endowed Professorship in Business Administration. He is affiliated with the Collins College of Business in the Management & Marketing department.
Dr. Wood has an impressive educational background with a diverse academic journey:
- Ph.D. in Marketing from the University of Missouri
- M.B.A. & M.A. in Journalism from Regent University
- B.S. in Industrial Engineering from the University of Arkansas
With over 50 published articles in refereed journals and conference proceedings, Dr. Wood's research spans multiple domains of marketing and consumer behavior. His work demonstrates particular expertise in understanding consumer responses to marketing stimuli across different contexts and life stages. He has developed significant contributions to the understanding of sustainable consumption, interpersonal communication in marketing contexts, and ethical decision-making in organizations. His research often takes a cross-cultural approach, with studies conducted across multiple nations including the USA, India, Ireland, Austria, Italy, and Portugal.
Dr. Wood has received numerous accolades for his work including a Fulbright Scholar Award to Ireland, the ONEOK Professorship (2025), a national teaching award from Houghton-Mifflin, and both the top teaching and service awards at The University of Tulsa. His international recognition includes invitations to present at major business conferences in India (AIMS) and Sri Lanka, and at universities across multiple countries.
As an educator committed to practical application, Dr. Wood has helped students develop over 100 applied projects for small businesses and non-profit organizations. His industry experience includes working as an engineer for a Fortune 10 firm and as a founder of a successful stage production company and creative agency, bringing valuable real-world insights to his academic work.
