Charles F. Goetz

Charles F. Goetz serves as Associate Professor in the Practice of Organization & Management at Emory University's Goizueta Business School, where he has taught since fall 2001 after accumulating over fifteen years of entrepreneurial venture experience across banking, healthcare, radio broadcasting, sports, real estate, and advertising industries.

Education:

• MBA in Business Administration, University of Texas at Austin
• BA in Economics and History, Emory University

Research Focus: His work centers on practical entrepreneurship frameworks including venture creation, innovation implementation, and market entry strategies. He developed Marketnomics, a calculus-based model quantifying customer value perception to optimize product offerings. His expertise spans business development cycles from ideation through scaling, with emphasis on high-growth startup methodologies.

Scientific Awards:

Academic Leadership: Professor Goetz teaches Introduction to Entrepreneurship, Applied Entrepreneurship, and Business Development courses across BBA, MBA, Executive MBA, and PhD programs. He actively advises student ventures while maintaining operational involvement in new business investments and serving on multiple private and nonprofit boards.