Carlos Valdez

Carlos Valdez serves as Program Director for the Master of Science in Management-Integrated Business track and Senior Lecturer at University of Central Florida's College of Business. With 28+ years teaching marketing and sales, he specializes in digital marketing, integrated communications, and sales strategies. Valdez holds a Ph.D. in Business Administration (Marketing) from EGADE Business School and is a Professional Certified Marketer.

His research focuses on personal branding through LinkedIn and pedagogical innovations. He has developed community engagement programs connecting students with 100+ Central Florida businesses and leads annual sales competitions. Valdez mentors MSM-IB students for internships and career placement, emphasizing practical skill development.

• University Excellence Teaching Award (2023)
• College of Business Excellence in Teaching Award (2023, 2016)
• Teaching Incentive Program Award (2015)