Brian P. Halligan

Brian P. Halligan is a Senior Lecturer at the MIT Sloan School of Management, where he teaches Scaling Entrepreneurial Ventures. He co-founded HubSpot, a publicly traded CRM company on the NYSE, and serves as its Executive Chairperson. Additionally, he is a Senior Advisor at Sequoia Capital and co-founded Propeller Ventures, a $100M climate tech venture fund focused on ocean-related technologies. Halligan holds a BS and BSEE from the University of Vermont and an MBA from MIT Sloan.

His research interests span entrepreneurship, technological innovation, and strategic management, with a recent focus on climate technology. He authored two influential books: Inbound Marketing and Marketing Lessons From the Grateful Dead, the latter achieving Amazon Bestseller status. Halligan was ranked #2 on the Boston Globe’s Tech Power Players 50 list (2022) for his impact on the tech startup landscape.

He leads initiatives to position Boston as a global hub for climate tech, leveraging partnerships like Woods Hole Oceanographic Institution. His career milestones include HubSpot’s 2014 IPO and pioneering inbound marketing strategies.