معرفی
Brad Auerbach is a guest lecturer at the University of California, San Diego (UCSD) in the School of Global Policy and Strategy, focusing on media, technology, and law. He holds a BA from Hamilton College and a JD from Boston College. His expertise spans intellectual property law, global media licensing, and strategic business development in the entertainment sector.
Professionally, Auerbach has held senior roles at Hewlett Packard Enterprise (media/entertainment division), Epic Rights (merchandising for artists like KISS and Woodstock), and Philips Media. He also served as Head Counsel for Astro/MEASAT in Malaysia and General Counsel for Philips Media. Auerbach has structured landmark deals with entities including NFL, NBA, HBO, and the International Olympic Committee.
Notably, he co-holds a patent with Qualcomm related to mobile phone media technology. His lectures emphasize legal and business frameworks shaping modern media industries.
