Bernard Jullien

Bernard Jullien is a Lecturer in Economics at the University of Bordeaux, where he has been teaching since 1996. He is a renowned specialist in the automotive industry, working at the intersection of industrial economics, sociology, and political analysis. He has held significant research leadership roles, including Director of GERPISA (Permanent Study and Research Group on the Automotive Industry and Employees) from 2007 to 2015, and currently leads FERIA, a consultancy dedicated to automotive training, studies, and research. He also serves as a scientific advisor to the 'Automotive Distribution and Services' chair at ESSCA business school.

His research focuses on the strategies of automotive firms, the impact of public and European industrial policies, and the transformation of mobility through innovations like car sharing and carpooling. He examines how industries adapt to crises and shifting consumer behaviors, particularly in the context of climate change and technological disruption.

The available publications highlight a consistent focus on automotive demand, European industrial governance, and emerging mobility trends. His work bridges academic rigor with real-world policy and industry applications, often addressing questions of sustainability, innovation, and economic resilience in the automotive sector.

Bernard Jullien is frequently cited in major media outlets such as Le Monde, L’Usine Nouvelle, Europe 1, and France Culture, where he provides expert commentary on the future of the automotive industry, European competitiveness, and mobility transitions. His public engagement underscores his role as a leading academic voice in industrial and transportation economics.

He has advised on foresight studies such as the Pipame report on innovative car uses and has contributed to influential academic volumes on European industrial policy. His work with GERPISA and FERIA reflects a sustained commitment to collaborative, interdisciplinary research with global reach.

Bernard Jullien leads FERIA, a research and training consultancy focused on the automotive industry, and has been instrumental in the GERPISA network, fostering international academic collaboration on automotive studies. His work supports both academic inquiry and practical industry transformation.