Barbara Brandl

Professor Barbara Brandl is affiliated with Goethe University Frankfurt am Main as a faculty member in the Institute of Sociology under the College of Social Sciences. Her research focuses on the sociology of organization and economics, with recent emphasis on the normative dimensions of the digital euro and the social implications of cashless payment systems. She actively contributes to projects funded by the Center for Responsible Digitalization (ZEVEDI) and collaborates with institutions like the Weizenbaum Institute Berlin. Her public engagements include panel discussions on digital currencies at events such as the Kap Europa Digital Summit and media interviews addressing the societal role of cash.

• Current research projects: "The normative dimensions of the digital euro" (ZEVEDI-funded)
• Key collaborations: Weizenbaum Institute Berlin, Kap Europa Digital Summit
• Research themes: Digital transformation, financial participation, privatization of payment infrastructure, societal impacts of AI

Her work critically examines how digital currencies and private payment networks reshape public trust, economic equity, and state responsibilities.