معرفی
Anjana Grewal serves as a Research Fellow at SDA Bocconi School of Management, Bocconi University, where she contributes to academic programs through specialized instruction and research. Her current teaching portfolio for the 2025/2026 academic year includes four key courses: Applied Marketing Finance, Market Research Workshop, Corporate Governance & Ethics, and Loyalty Marketing.
Her research focuses on the strategic integration of marketing and financial decision-making, with particular emphasis on ethical frameworks in corporate governance and customer retention systems. This interdisciplinary approach examines how governance structures influence marketing efficacy and loyalty program sustainability, bridging theoretical concepts with real-world business applications.
While specific advising activities or grant funding details aren't publicly enumerated, her course offerings indicate active engagement in developing business leaders capable of navigating complex marketing-finance intersections with ethical rigor. The absence of departmental specification suggests cross-functional involvement within the School of Management's broader academic structure.
