Andy de Lima

Andy de Lima is a Senior Lecturer at Leeds Business School, Leeds Beckett University, with over 14 years of experience as an academic, lecturer, and international keynote speaker. He serves as Course Coordinator for the Master in Entrepreneurship and Business Development (MSEBD) and teaches modules including Technology Entrepreneurship, Strategic Thinking, and Live Commercial Project.

• PhD in Technology Entrepreneurship and AI (ongoing)
• BSc in Entrepreneurship
• MSc in Marketing

His research focuses on digital technologies, entrepreneurship, and business development. He works closely with regional stakeholders to bridge skills gaps through projects involving universities, organizations, and industry experts. He has co-founded enterprises and supported startups, emphasizing people-centric leadership and innovative tools.

Andy is affiliated with the Centre for Entrepreneurship and Knowledge Exchange (CEKE) at Leeds Business School. His cross-disciplinary work spans digital strategy, social media, mental health advocacy, and lean startup methodologies.