معرفی
Andrea Mattingly is an Assistant Professor of Practice at Purdue University, leveraging over a decade of professional experience in higher education communications. Previously, she served as Director of Communication and Marketing for Purdue's Teaching and Learning division, where she led data-driven campaigns, cross-campus partnerships, and brand-building initiatives to advance institutional objectives.
Her research and teaching focus on:
- Integrating narrative-driven content with analytics to engage diverse audiences
- Preparing students for agile careers in advertising and public relations
- Strategic messaging frameworks within academic and professional settings
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