Amanda McBride

Amanda McBride is an Assistant Professor in the Department of Social Work, Education and Community Wellbeing (SWECW) at Northumbria University. She is based on the BA (Hons) Childhood and Early Years Studies degree program and teaches modules exploring young people's lives. She is a member of the university’s Gender, Violence and Abuse Interdisciplinary Research Theme and leads the SWECW Power, Culture and Identities research group.

Her research interests center on gender, youth, and social wellbeing, with a particular focus on how gender shapes social experiences and how schools can support children affected by domestic abuse. She employs creative, qualitative methods in her research, emphasizing participatory and community-based approaches.

Her recent publications, spanning from 2020 to 2025, demonstrate a consistent engagement with gender, urban youth, and abuse. Key themes include women’s experiences in the night-time economy, digital engagement in girls’ projects, and community responses to child feeding in Uganda. Her work often involves collaborative, interdisciplinary inquiry.

Selected Scientific Contributions:

• Explored emotional and spatial dynamics of women’s safety in urban nightlife.
• Investigated pleasure and identity in young women’s urban mobility.
• Evaluated digital transitions in girls’ creative programs.
• Examined community-led child nutrition practices in Uganda.
• Co-developed feminist, maker-centered youth initiatives in Northeast England.

Amanda supervises research within her thematic areas and contributes to academic and community knowledge exchange. While specific grant details or student advisement are not listed, her leadership of a research group and active publication record suggest ongoing mentorship and project development. She is actively involved in shaping research culture around gender, identity, and community wellbeing at Northumbria University.