Alicia Izquierdo Yusta

Alicia Izquierdo Yusta is a Full Professor at the Department of Business Economics and Administration, Universidad de Burgos. She belongs to the College of Economic and Business Sciences and leads research in marketing and sustainable business practices through the MARK-EXPE-SOS research group.

Her work focuses on economic factors influencing hotel accommodation choices in distribution channels, with involvement in interdisciplinary PhD programs including 'Economía de la Empresa' and 'Ciencias Jurídicas, Económicas y Sociales' (UBU). She completed her doctoral degree in 2006 at Universidad de Burgos, supervised by Dr. Agustín V. Ruiz Vega and Dr. María Esther Calderón Monge.

As part of the MARK-EXPE-SOS research group, she contributes to advancing experiential and sustainable marketing strategies. While specific awards or recent publications aren't detailed in the provided text, her academic profile indicates active participation in research activities and thesis supervision.