Alexandra Juhasz

Alexandra Juhasz is a Professor of Film and Media Studies at Brooklyn College, City University of New York (CUNY), with a distinguished career spanning several decades focused on feminist documentary, AIDS activism, and digital media. Her scholarly work bridges historical AIDS video activism with contemporary digital culture, examining how media forms document and shape social movements.

Her research interests center on feminist film theory, video activism, and the intersection of media with public health crises. Juhasz has pioneered scholarship on AIDS documentary practices since the 1990s, evolving her focus to include digital media literacy, YouTube culture, and comparative analysis of the HIV/AIDS and COVID-19 pandemics. Her work consistently examines how marginalized communities use media for self-representation and political action.

Analysis of her recent publications reveals a sustained engagement with questions of visibility, archiving, and media ethics across multiple crises. Juhasz's scholarship demonstrates how digital platforms have transformed activist media practices while maintaining continuity with earlier video activism traditions. Her work particularly emphasizes the importance of feminist and queer perspectives in understanding media's role during health emergencies.

Juhasz actively collaborates with artists, filmmakers, and activists, engaging in dialogic scholarship through conversations with figures like Shu Lea Cheang, Natalie Bookchin, and Sam Feder. Her approach embodies a praxis-oriented methodology where theoretical work directly informs and emerges from activist engagement.

Her teaching philosophy reflects her scholarly commitments, with documented work on feminist pedagogy during the pandemic. Juhasz's contributions extend beyond traditional academic publishing to include workshops, public conversations, and community-based media projects that prioritize accessibility and public engagement.