Ameer BasitView profile
Senior Lecturer
Dr. Ameer Basit is a Senior Lecturer in Management and Marketing at the University of Dundee’s School of Business, serving as Head of the Management and Marketing Team. He holds a PhD in Management from the National University of Malaysia (UKM) and brings over two decades of academic and industry experience. Prior to this role, he held leadership positions such as Dean, Head, and Programme Director at Pakistani universities. Education: PhD in Management, National University of Malaysia (2014) MBA (Details unspecified) Bachelor’s degree in Software Engineering (Implied by career background) Research Focus: Dr. Basit’s work centers on workforce engagement dynamics, integrating insights from computer science, social psychology, and organizational behavior. Key areas include talent acquisition, retention strategies, and the impact of workplace loneliness on well-being. His interdisciplinary approach leverages statistical modeling and data analytics to inform workforce management practices. Teaching: He teaches at all academic levels, including modules like Managing Teams in a Multicultural World , Strategic Management & Organisational Analysis , and Leadership and Decision Making . Professional Affiliations: Chartered Management Institute Membership (2024) Active in Scopus-indexed research with an h-index of 21 and 200+ citations Labs/Teams: Leads the Management and Marketing Team at Dundee, fostering collaborative research in organizational dynamics and workforce sciences.







