Staci Lugar BrettinView profile
Professor
Dr. Staci Lugar Brettin is a Professor of Marketing and Management at Indiana Institute of Technology's College of Business, where she teaches courses in entrepreneurship, marketing research, e-commerce, and public relations. She serves as academic advisor for Marketing (B.S.), Business Administration-Entrepreneurial Studies (B.S.), and MBA programs, and is Faculty Champion for the Center for Creative Collaboration. She holds a D.B.A. from Anderson University, an M.B.A. from Bethel College, and a B.A. in International Business with a French minor from Ball State University. Her research focuses on entrepreneurial education frameworks, business model innovation, creative collaboration methodologies, and culture-based learning in management education. She explores intersections between design thinking, market orientation, and pedagogical innovation. Her publications demonstrate consistent focus on business education innovation, with works examining entrepreneurial learning communities, strategy integration in curricula, and solutions to innovators' dilemmas. Recent articles emphasize practical applications through case studies and collaborative models. Notable recognitions include: 2022 Indiana Tech Faculty of the Year 2014 Leepoxy Award for Innovative Teaching Practices Lilly Faculty Development Grants (2013-2018) for conferences in instructional design, critical thinking, and educational technology She advises the Alpha Chi National Honor Society and facilitates experiential student projects with entrepreneurs and non-profits. As Faculty Champion for the Center for Creative Collaboration, she develops interdisciplinary learning initiatives.
