Karina Madsen SmedView profile
Associate Professor
Karina Madsen Smed is an Associate Professor at Aalborg University's Department of Culture and Learning within The Faculty of Social Sciences and Humanities. She specializes in cultural processes, social change, and tourism studies, with a focus on identity formation and consumption patterns. Her teaching emphasizes culture, communication, tourism, and interdisciplinary education methods like PBL (Problem-Based Learning). She chairs the Study Board for Cross-Cultural Studies and has coordinated academic programs in Tourism and Culture, Communication & Globalisation. Research Interests: Dr. Smed explores how cultural and social dynamics intersect with tourism and consumption, particularly through discursive and visual analysis. She investigates narratives of travel experiences, identity construction, and the role of tourism in societal change. Her work also addresses educational practices in higher education, including interdisciplinarity and project-based learning methodologies. Key Contributions: Her research bridges cultural studies and tourism discourse, analyzing topics like Chinese tourism in Europe, vacation marketing targeting older adults, and pedagogical strategies in mass universities. She frequently collaborates on projects involving tourism policy, cultural identity, and educational innovation.













