About
Dr. Vipul Pare is an Associate Professor in Marketing and Dean (People and Resources) at Flinders University's College of Business, Government and Law. He has 18 years of teaching experience across Australia, Singapore, and Hong Kong, covering foundational to advanced marketing courses.
- PhD in Marketing (University of South Australia)
- Masters by Research & Coursework in Marketing (University of South Australia)
- Master of Economics (DAVV Indore, India)
- Bachelor of Business Administration (Marketing Specialization) (PIMR Indore, India)
His research focuses on brand performance measures, consumer behavior, brand management, and emerging markets, particularly India. Recent work explores gamification in education, brand passion in sports apparel, and household price dynamics.
Recent publications analyze luxury brand extensions, digital engagement strategies, and emotional consumer-brand relationships, spanning marketing, economics, and educational innovation domains.
- Vice Chancellor's Award for Innovation in Teaching (2020)
- New Colombo Grant for International Student Mobility (2021)
- Education Quality Collaborative Champion Award (2021)
As Teaching Program Director for Flinders Business, he coordinates courses like Marketing Principles, Consumer Behaviour, and The Future of Work in the Digital Age. His commercial research spans banking, retail, telecommunications, and confectionery industries.
