Sonal Gerten

Sonal Gerten serves as Lecturer in Marketing and Program Director for the MBA/MML programs at Hamline University, leveraging 20+ years of strategic marketing leadership across consumer packaged goods (General Mills, Activision), education, e-commerce (Tumblewalla), and non-profit (Teach For America) sectors.

Her educational background includes:

• MBA from UCLA
• BA in Economics from Johns Hopkins University (Commencement Speaker and Senior Class President)

Dr. Gerten specializes in brand management, digital/social media strategies, and new product innovation, with a teaching philosophy centered on developing students' storytelling abilities to influence decision-making. She emphasizes practical applications of marketing to bridge societal differences.

Professionally active beyond academia, she serves on the board of Juxtaposition Arts in North Minneapolis, demonstrating commitment to community engagement through arts initiatives.