About
Sandra Gomes is a Senior Lecturer in Business Sciences at Universidade Europeia, affiliated with IPAM Porto. She has been teaching in higher education institutions since 1996, following academic qualifications in sociology and business sciences.
Her research focuses on Corporate Social Responsibility, Consumer Behavior, Social Marketing, and Social Trends. She has contributed to projects funded by the World Health Organization (WHO) and EQUAL, addressing themes like food labeling, diversity in investments, and disability integration in companies.
Her work has been published in journals including Journal of Cleaner Production, Journal of Food Products Marketing, and Journal of Nonprofit & Public-Sector Marketing. She has served as a reviewer for the Portuguese Ministry of Health's Health Literacy Library since 2017.
- Languages: Portuguese, English, Spanish
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