
About
Sami Najafi is an Associate Professor in the Information Systems & Analytics Department at the Leavey School of Business. He holds a Ph.D. in Management Science and Operations from London Business School (2011) and an M.Sc. in Industrial Engineering from Sharif University of Technology (2005). His research focuses on Service Operations, particularly analyzing how consumer loss-aversion impacts operational decision-making and developing analytic tools for web publishers in display ad revenue management. He has contributed to peer-reviewed publications and presented at international conferences.
Dr. Najafi has extensive teaching experience, including the MBA core course 'Statistics for Management' at the University of Toronto’s Rotman School of Management, where he won a Teaching Award. He also instructed a graduate-level 'Queueing Theory' course in Industrial Engineering. His work bridges theoretical models with practical applications in digital advertising and consumer behavior analysis.
He holds the Rotman MBA Teaching Award for his impactful pedagogical approach. Current research emphasizes optimizing operational strategies in digital ecosystems and understanding behavioral economics in marketing contexts. Collaborations and grants are not explicitly detailed in the provided texts.
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