Sally Rao Hill

Dr Sally Rao Hill is an Associate Professor in Marketing at the Adelaide Business School, Faculty of Arts, Business, Law and Economics, University of Adelaide. She lectures in Consumer Behaviour (II) and Research Project in Marketing (M), focusing on services marketing, consumer sustainable consumption behaviour, social media influencer marketing, and technology adoption (AI and Blockchain).

• Active researcher with publications in journals like Journal of Business and Industrial Marketing, European Journal of Marketing, and Internet Research
• Winner of Best Paper Award at an international conference

Eligible to supervise Masters and PhD students. Research interests intersect commerce, management, tourism, services, and digital technology adoption.