Saim Kashmiri

Dr. Saim Kashmiri is the Mr. and Mrs. James E. King Professor and Associate Professor of Marketing at the School of Business Administration, University of Mississippi. He holds a Ph.D. in Marketing from the University of Texas at Austin, an MBA from Lahore University of Management Sciences (LUMS), and a B.S. in Chemical Engineering from MIT.

• B.S., Chemical Engineering, MIT (1999)
• M.B.A., Management Science, LUMS (2002)
• Ph.D., Marketing, University of Texas at Austin (2012)

Dr. Kashmiri’s research focuses on marketing strategy, brand management, innovation, and the marketing-finance interface. His work explores how leadership traits (e.g., gender, integrity, narcissism) and corporate decisions (e.g., name changes, CSR strategies) impact brand value, consumer attitudes, and financial outcomes. Recent publications address CSR dynamics, CEO compensation, and the strategic implications of family firm identity.

His research has been recognized with awards such as the University of Mississippi School of Business Administration’s Outstanding Junior Researcher (2017) and Best Publication Award (2018). He serves on the editorial boards of the Journal of Business Research and Marketing Education Review, and has received teaching accolades including the University’s MBA (Campus) Professor of the Year (2020).