
About
Robin Landa is a Distinguished Professor at the Michael Graves College of Kean University, specializing in Architecture and Design. She is a globally recognized expert in advertising, branding, and graphic design, with 23 published books adopted by universities worldwide. Her work emphasizes creative thinking, design innovation, and socially responsible storytelling.
- Expertise: Advertising strategy, art direction, branded content, graphic design solutions, and creative writing.
- Teaching: Courses include Advertising Design II, Promotional Design, and Creative Portfolio Development.
- Awards: Honored by the Carnegie Foundation as a 'Great Teacher of Our Time,' finalist in the Wall Street Journal’s Creative Leaders competition, and multiple industry accolades.
As a monthly contributor to HOW Design, she bridges academic and professional perspectives. Her students have achieved notable success in advertising, including Super Bowl campaigns and industry leadership roles.
Key Contributions: Advocates for diversity and inclusion in brand storytelling through works like Shareworthy, which outlines ethical, shareable advertising strategies. Her research and practice influence both design education and industry standards.



