Richard L Gant

Richard L Gant is an Adjunct Assistant Professor of Marketing at New York University's School of Professional Studies, where he teaches Sports, Entertainment, and Events Marketing, Campaign Management, and Competitive Strategy. He also holds an Adjunct Professor position at Hofstra University's Graduate Department of Journalism, Media Studies, and Public Relations, focusing on Media Relations Techniques for Sports and Entertainment Industries. Since 1995, he has led The RL Gant Group Inc., a global marketing agency specializing in sports, entertainment, experiential, and media marketing. His work emphasizes synergies between sports, entertainment, and media, leveraging live events, digital content, and strategic partnerships.

Education includes a Bachelor’s Degree in Marketing and a Professional Certificate in Sports, Entertainment, and Events Marketing from NYU. He trained at Howard University’s music conservatory under Donald Byrd, later transitioning into event production at the New York Palladium and hospitality/consumer goods roles at Hilton Hotels and Anheuser-Busch.

His expertise spans entertainment partnerships (via Aladdin Artists), athlete endorsements (e.g., NFL’s J.R. Reed, Dwight Hicks), and high-profile event management (e.g., Universal Studios Florida launch). He is a sought-after speaker at international forums like EporteBizz and creator of the Sports, Entertainment, and Events Marketing (SEEM) Program.

Labs/Teams: The RL Gant Group Inc. and its subsidiaries (Aladdin Artists, Seabirds Music Publishing) form his core professional network, collaborating with brands like PGA Tour, BMW, and ESPN.