Rajiv Mehta

Rajiv Mehta is a Professor at the Martin Tuchman School of Management at New Jersey Institute of Technology. His research focuses on international marketing channels, sales leadership, and strategic distribution alliances. With extensive publications in global marketing management, Professor Mehta examines organizational behavior in cross-cultural business environments.

His research interests center on marketing channel optimization, leadership styles in sales management, and performance analysis of international strategic partnerships. Work frequently involves comparative studies between U.S. and Asian business models, particularly in distribution networks and keiretsu systems.

Articles demonstrate consistent focus on quantitative analysis of organizational relationships, with recent work exploring tourism economics and infrastructure efficiency in Japan.