Peter Johnson

Peter Johnson is Associate Clinical Professor of Marketing at Fordham University's Gabelli School of Business, where he also co-directs the MS in Marketing Intelligence program. Since joining Fordham in 2011, he has developed curricula bridging marketing theory with data-driven decision frameworks.

Johnson's academic work focuses on marketing analytics methodologies and intelligence applications in consumer behavior contexts. His research investigates predictive modeling techniques for market segmentation and brand strategy optimization.