
About
Pelin Atahan is an Assistant Professor in the Department of Management Information Systems at Özyeğin University. She holds a PhD in Management from the University of Texas at Dallas (2009) and an MBA from the University of Georgia (2003), with a Bachelor's degree in Management from Boğaziçi University (1998).
- PhD: University of Texas at Dallas, Management (2009)
- MBA: University of Georgia (2003)
- BA: Boğaziçi University, Management (1998)
Her research focuses on online personalization, e-commerce recommendation systems, and user profile learning, with a particular emphasis on optimizing offer sets and improving website interactions for faster profile acquisition. Her work bridges theoretical advancements in machine learning with practical applications in digital marketing and consumer behavior.
Notable research trends include algorithmic optimization for personalized recommendations, probabilistic modeling of user behavior, and strategic learning frameworks for recommendation systems. Key methodologies span data science, behavioral economics, and human-computer interaction.
She teaches courses such as Introduction to Information Systems and Technologies (MIS101), Database Management (MIS102), and Enterprise Resource Planning Systems with SAP (OPER412), integrating her expertise in MIS into both undergraduate and graduate curricula.
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