
About
Dr Neil Robinson is a Senior Lecturer in Marketing at Edge Hill University's Business School, where he has been since June 2021. He previously held academic roles at the University of Salford, focusing on marketing and business education. His research interests span dark tourism, post-pandemic societal impacts, services marketing, and the intersection of technology with tourism and hospitality. He is the programme leader for BSc (Hons) Marketing, BSc (Hons) Marketing with Advertising, and BSc (Hons) Marketing with Digital Communications.
Dr Robinson earned his PhD from the University of Salford (2015), exploring motivations for visiting dark tourism sites. He is affiliated with the SustainNET Community Owned Businesses Research Group and actively contributes to academic conferences, including presentations on dark digital places and post-pandemic place marketing strategies.
His research trends emphasize post-COVID recovery, dark tourism innovation, and the evolving role of technology in hospitality and retail sectors. Collaborations focus on rural tourism, charity shops' resilience, and green engagement strategies.
Dr Robinson has no listed scientific awards but is recognized for his impactful case studies on tourism adaptation and community-driven initiatives. His advising and grant activities are currently unspecified.
He contributes to research networks exploring urban-rural contrasts in dark tourism and digital place-making, aligning with his advocacy for sustainable and culturally aware marketing practices.
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