
About
Mike Porter is a Senior Clinical Professor of Marketing at the Opus College of Business, University of St. Thomas, where he has served since 2016. He is the Faculty Director for the Master of Science in Health Care Communication program and teaches undergraduate and graduate courses in Business Communication and Marketing. Porter actively engages with professional organizations and consults on business communication.
His educational background includes:
- EdD in Leadership, Policy & Administration from University of St. Thomas
- MBA in Marketing from University of St. Thomas
- BS in Mass Communications from Bemidji State University
Porter's research centers on customer and patient experience, reputation management, health care communication, crisis communication, and business-to-business marketing. His publications in journals like Patient Experience Journal and Journal of Communication Management address practical applications in mystery shopping, social media, and private equity. He regularly presents at international conferences including the International Crisis and Risk Communication Conference.
His recent publications (2013-2018) span healthcare communication, crisis management, and business marketing, with a focus on practical insights. Key themes include the impact of executive social media engagement, mystery shopping methodologies, and angel investment networks, reflecting his interdisciplinary approach to communication challenges.
Porter has not received major scientific awards, but his professional service is evident through board memberships in organizations such as PRSA and LifeScience Alley.
As Faculty Director of the MS in Health Care Communication, Porter oversees program development and student mentorship. His professional consulting through Sopra Vocé and board roles in multiple organizations demonstrate his commitment to applying academic research in real-world settings.
Porter leads the Master of Science in Health Care Communication program team and collaborates with healthcare and business entities via his consulting practice to enhance communication strategies and patient experiences.
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