Mark Aaron Polger

Mark Aaron Polger is an Associate Professor and Coordinator of Library Outreach at the College of Staten Island, CUNY. He is responsible for promoting library services across campus, conducting library instruction for first-year students, coordinating CLUE library workshops, and teaching the Information Literacy course (LIB 102). His academic leadership extends to professional organizations, including chair roles in the ALA Core division's PR Xchange Committee and co-founding the open-access Marketing Libraries Journal.

• PhD, University at Buffalo, SUNY
• MA, University of Waterloo
• MLIS, University of Western Ontario
• B.Ed., Brock University
• BA, Concordia University

Polger’s research focuses on library marketing strategies, user experience (UX) design, and information literacy outreach. His work examines how users interact with library signage, promotional materials, and website vocabulary. Recent publications analyze theatrical teaching methods in information literacy and longitudinal trends in library public relations.

His scholarly output (2010–2024) explores library branding, social media engagement, and educational pedagogy. Key works include the book Library Signage and Wayfinding Design (2021) and Library Marketing Basics (2019), alongside empirical studies on signage audits and language consistency in library contexts.