Lena Kostuj

Lena Kostuj is a Research Associate at the Research Center for Digital Transformation and Doctoral Candidate in Business Administration (specializing in Entrepreneurship, Organization and Culture) at Leuphana University Lüneburg, with additional affiliation as Associate at the Leuphana Center for Organization & Social Transformation.

Educational background:

• MA Cultural Studies: Culture & Organization (2020-2022)
• BA Cultural Studies (2018-2021)
• BSc International Business Administration & Entrepreneurship (2016-2021)

Her research integrates entrepreneurship with digital and social transformation, examining how cultural dynamics and organizational structures drive innovation in sustainable business models. Work spans inclusive working environments, circular economy systems, and digital platform ecosystems through interdisciplinary lenses of psychology, cultural studies, and business administration.

As LOST Community Manager since 2023, she coordinates knowledge exchange initiatives within transformation-focused research networks while advancing her doctoral work on socially innovative organizational change.