Leanne Budreau

Leanne Budreau is a Lecturer in the Department of Continuing & Professional Studies at Pratt Institute. She holds a Bachelor of Arts in Design and Visual Communications from Massachusetts College of Art and Design. With over 15 years of professional experience in advertising, she has served as a Creative Director for consumer and healthcare campaigns at leading agencies including McCann FCB Health NYC, CDM NYC, Havas Worldwide NYC, Grey Worldwide NYC, and Sudler NYC.

Her research interests focus on the intersection of advertising, branding, and healthcare marketing, emphasizing purpose-driven strategies and visual communication. This expertise informs her teaching of the course PMCG-325 Purpose-Driven Marketing.

Notable industry recognitions include:

• Hermes Creative Awards Platinum for the Genentech Perjeta MBC treatment campaign
• RX Awards for the Kadcyla Logo design