
About
Jill R Risner is an Associate Professor in the School of Business at Calvin University, where she teaches undergraduate and graduate courses with expertise spanning marketing, psychology, and educational technology.
Her academic credentials include:
- MBA with concentration in Human Resources from Ashland University
- Doctor of Business Administration (DBA) with concentration in Marketing from Anderson University's Falls School of Business (2012)
Professor Risner's research integrates psychological principles with marketing strategy, focusing on consumer coping mechanisms, ethical marketing practices, and innovative applications of technology in educational settings. Her doctoral work specifically examined how psychological frameworks enhance understanding of consumer behavior during challenging circumstances. Prior to academia, she co-founded and operated a marketing consultation and graphic design business, providing practical industry experience that informs her teaching approach.
She maintains active professional engagement through teaching and research, with contact available via jill.risner@calvin.edu or 616-526-7624.
Research fields
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