Hong Ko

Hong Ko is an Associate Professor at Boston University's College of Communication, specializing in Strategic Communication and Advertising within the Department of Mass Communication, Advertising, and Public Relations. With over 25 years of creative leadership, he bridges academia and industry excellence.

Education:

• MFA in Graphic Design, Yale University School of Art
• BFA in Visual Communication Design, Hongik University

Hong’s research spans Digital Advertising, User Experience Design, and Brand Innovation, informed by his extensive professional practice. His recent work explores native advertising’s influence on climate opinions and social media platform dynamics.

Scientific Awards:

• Mobile Lion Silver at Cannes International Festival of Creativity

Hong’s teaching includes roles at Boston University, Texas State University, Miami Ad School, Yale University, and LaSalle College of Arts in Singapore, alongside ongoing adjunct instruction at the New York School of Visual Arts since 2014. His articles highlight trends in digital media and advertising education.