George Anagnostopoulos

George Anagnostopoulos serves as the Course Director on Digital Marketing in the Executive Development program at Alba Graduate Business School, teaching Digital Transformation courses for MBA and MSc students as well as professional executives. A serial entrepreneur, he balances academia with leading multiple media and technology ventures across three countries.

His academic credentials include:

• BA (Hons) Business Studies from the University of Wales
• MA Marketing with eComerce from the University of Portsmouth

His professional expertise centers on digital innovation, with key interests in Digital Marketing, Digital Transformation, E-Commerce, and Advertising. Having built Socialab into a top-20 Greek advertising agency, he integrates real-world industry experience into his academic practice, emphasizing practical applications in digital strategy and consumer engagement.

Since 2011, he has trained over 2,500 executives through Alba's programs. He frequently speaks at industry conferences, judges advertising competitions, and mentors startups as a business angel, bridging the gap between academic theory and commercial execution.