Enric Ordeix Rigo

Enric Ordeix Rigo is an Associate Lecturer at the Blanquerna School of Communication and International Relations, Universitat Ramon Llull, Barcelona. He is actively involved in research through the Grup de Recerca en Estratègia i Creativitat en Publicitat i Relacions Públiques (GRECPRP), contributing to both internal and externally funded projects, including those supported by the European Commission.

His research interests span Public Relations, Strategic Communication, Digital Communication, Corporate Branding, and Sustainable Development Goals advocacy. He explores how organizations like FC Barcelona evolve into global entertainment brands and how virtual communication strengthens resilience during crises such as the pandemic.

The recent publications show a strong trend toward interdisciplinary work combining media analysis, urban studies, and global diplomacy. His research often involves collaborative teams and focuses on real-world applications in communication strategy and ethics.

Scientific Awards:

• No scientific awards listed in the provided text.

Advising and Grants:
While no formal students are listed, Ordeix Rigo has led and participated in multiple research projects, including as Principal Investigator (PI) for internal grants and collaborative EU-funded initiatives. These include projects on public diplomacy for SDGs, urban imaginaries, and global communication trends. His grant activity reflects sustained engagement with institutional and European funding bodies.

Labs and Research Groups:
He is a core member of the Grup de Recerca en Estratègia i Creativitat en Publicitat i Relacions Públiques (GRECPRP), which conducts research in advertising, public relations, and strategic communication. This group has secured continuous funding and produced significant scholarly output over the past two decades.