About
Professor Daniel Shen is affiliated with the School of Business at the State University of New York at New Paltz. He holds a Ph.D. in Marketing from the University of Nebraska-Lincoln (2007). His research focuses on service personalization, loyalty programs, service technology, and consumer decision-making processes. Teaching interests include Marketing Management and Consumer Behavior.
He has received notable recognition, including the First Runner-Up in the Fisher IMS and AMA SERVSIG Dissertation Proposal Competition (2007) and an Honorable Mention in the Folsom Distinguished Doctoral Dissertation Award (2008).
Professional affiliations include the American Marketing Association and The DMEF Professors' Academy. His prior career includes roles at the Foreign Affairs Office of Sichuan Province, China (1993–2003).
Contact details: Office VH 304, Phone: (845) 257-2669, Email: shena@newpaltz.edu.
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