Andronikidis Andreas

Andronikidis Andreas serves as a Professor in the Department of Business Administration at the University of Macedonia, where he teaches core marketing courses including Consumer Behavior (ΔΕ0206, ΟΙ0518, ΟΔ0503), Marketing Management (ΔΕ0103), Service Management (ΔΕ0110), and Marketing for Non-profit Organisations (ΟΔ0616).

His research centers on Marketing theory and practice, with specialized expertise in Consumer Behavior dynamics, Service Management frameworks, and Non-profit Marketing strategies. This focus is evidenced by his extensive publication portfolio comprising 4 books, 36 scientific journal articles, 47 conference papers, and 6 additional scholarly works, reflecting sustained contributions to marketing scholarship.

Professor Andronikidis maintains active academic engagement through his teaching and research output. He is contactable via email at a.andronikidis@uom.edu.gr, telephone at +30 2310 891.584, and maintains office hours in room 308 of building ΗΘ.