Alison Ebbecke

Alison Ebbecke is an Associate Professor at Temple University's Lew Klein College of Media and Communication, specializing in media strategy and digital advertising. She teaches courses in the Department of Advertising and Public Relations, including Digital Media and Advertising, Introduction to Media Planning, and Advanced Media Planning.

Education:

• Bachelor of Arts in Journalism, Public Relations, and Advertising from Temple University
• Pursuing Master of Science in Digital Innovation in Marketing from Fox School of Business and Management

Her research focuses on the evolution of digital advertising and media strategy in response to technological advancements. Prior to joining Temple full-time, she gained nearly a decade of industry experience as a media professional and account manager, working on regional/national campaigns for automotive, entertainment, insurance, and tourism sectors.