
About
Prof. Dr. Alexander Rossmann is a Professor of Business Administration, specializing in Digital Business at Reutlingen University's Faculty of Informatics. He leads the Herman Hollerith Zentrum and oversees digital business education programs. His research focuses on data governance, smart cities, IT governance, and organizational agility, with contributions to over 50 peer-reviewed publications. He advises on digital transformation strategies and corporate startup governance. Key projects include urban data governance frameworks and enterprise social network implementations. His work bridges academic research with practical business challenges, emphasizing digital maturity models and agile IT systems.
- Education: PhD in Business Administration (2010, University of St. Gallen), Diplom-Kaufmann (1999, University of Tübingen)
- Research Interests: Smart cities, digital transformation governance, corporate agility, and social media in business.
He actively contributes to conferences like HICSS and ECIS, and his research addresses challenges in data-driven urban strategies and organizational ambidexterity. His leadership roles include managing digital hubs for SMEs and advising on digital service architectures.
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