About
Akshika Sharma is a Postdoctoral Associate at Yale School of Medicine, affiliated with the HABIT Lab and the Yale Tobacco Center of Regulatory Science. Her research focuses on health behavior, particularly the risk perceptions and policy impacts of tobacco products. She holds a PhD in Cancer Science from Roswell Park Comprehensive Cancer Center, along with dental degrees in Oral Health.
Her work examines marketing strategies, policy effects, and behavioral outcomes related to nicotine and tobacco products. Key areas include flavored e-cigarette usage trends, youth vaping behaviors, and the influence of advertising on consumer perceptions. She has contributed to longitudinal studies using datasets like the PATH Study to evaluate smoking cessation strategies and product switching behaviors.
Sharma’s publications highlight critical issues such as the regulatory implications of oral nicotine marketing, disparities in flavor ban compliance, and the role of healthcare providers in cessation support. Her research underscores the intersection of public health policy, behavioral economics, and epidemiological analysis.
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