Johann Heinzelreiter serves as an FH-Prof. DI at the University of Applied Sciences Hagenberg, actively contributing to the Assistive Technology Lab and Center of Excellence for Smart Production . His research spans industrial automation, smart factory systems, and cloud computing applications in production environments. His research interests focus on assembly task modeling , low-cost tracking systems for industrial environments, and human-centered workplace design . Heinzelreiter develops practical solutions for real-world manufacturing challenges, particularly in optimizing human-machine collaboration on shop floors through the General Assembly Task Model (GATM) framework. Publication analysis reveals consistent contributions to industrial informatics, with recent work emphasizing smart factory implementation (2019-2020), cloud-based optimization (2014), and digital identity management (2015). His research demonstrates strong industry relevance through COIN Cooperation & Innovation projects. With an h-index of 34, Heinzelreiter has secured significant research funding through multiple COIN projects: Human Centered Workplace (2016-2021) - Co-Investigator Themis - Conserve Your Digital Life (2013-2015) - Principal Investigator BackmeUp - Offline Datensicherung Web 2.0 (2010-2012) - Principal Investigator He collaborates extensively with researchers including Pimminger, Kurschl, and Augstein across production environments and assistive technology domains. His work bridges academic research with practical industrial applications through the Smart Automation and Robotics initiative.