Animesh Animesh is an Associate Professor and Area Coordinator of Information Systems at McGill University's Desautels Faculty of Management. His research examines the economic and strategic impacts of digital technologies, with focus areas including online advertising, social media analytics, platform ecosystems, and sustainable business models. Animesh's work combines econometric analysis with large-scale data to investigate how digital innovations transform business practices. Recent studies explore AI hallucination detection, open government data economics, and sustainability communication strategies. His research on software patents has influenced understanding of innovation management in competitive IT markets. Animesh maintains industry partnerships through the McGill Dobson Centre for Entrepreneurship.








