Prof. Fleur Deken is a Full Professor of Strategy, Technology & Innovation at Vrije Universiteit Amsterdam and holds a University Research Chair. She serves as Vice-Dean of Research at the School of Business and Economics. Her work focuses on mission-oriented innovation, innovation ecosystems, and interorganizational collaboration, particularly in addressing societal challenges through strategic experimenting with digital technologies. Education: PhD (cum laude, TU Delft), MSc Strategic Product Design (TU Delft), BSc Psychology (UvA), BSc Industrial Design Engineering (TU Delft), and a minor in Business Admin (NUS). Research emphasizes routine dynamics, process research methods, and open science. She leads projects with Philips, BSH, and public institutions like the City of Amsterdam, focusing on innovation ecosystems and fieldlabs. Key grants include €1.5M NWO KIC Mission Driven Innovation and NWO Veni awards. Teaching roles include coordinating the BSc International Business Admin program (2020–2024) and executive courses on innovation management. Editorial roles include Academy of Management Journal and Strategic Organization. Notable contributions include studies on healthcare ecosystems, temporal coordination in smart city projects, and reusing qualitative data for open science. Her work spans management, strategy, innovation studies, and design disciplines.







