Professor Kay O'Halloran serves as Chair Professor and Head of Department of Communication and Media within the School of the Arts at the University of Liverpool since August 2019. She concurrently holds the position of Co-Director for the Digital Media and Society Institute (DMSI), demonstrating significant leadership across academic and research domains. Her career spans prestigious institutions including Curtin University (2013-2019) and National University of Singapore (1998-2013), where she directed the Multimodal Analysis Lab and served as Deputy Director of the Interactive & Digital Media Institute. PhD from Murdoch University (1996) Postdoctoral position at Martin Luther University (1997-1998) Visiting Distinguished Professor at Shanghai Jiaotong University (2017-2020) Professor O'Halloran's research focuses on multimodal discourse analysis, particularly the interaction of language with visual and mathematical resources. Her pioneering work in systemic functional multimodal discourse analysis (SF-MDA) has significantly impacted mathematics education and digital communication studies. Current research emphasizes digital tools for multimodal analysis and mixed methods approaches to big data analytics, addressing contemporary challenges in misinformation and public health communication. Her recent publications reveal strong thematic concentration in pandemic-related communication analysis, misinformation resistance mechanisms, and multimodal argumentation across social and cultural contexts. The 15 most recent articles demonstrate consistent application of multimodal frameworks to urgent societal issues including public health crises, political discourse, and digital literacy challenges. Founding editor of Routledge Studies in Multimodality book series (57+ volumes) Over 150 publications in leading international journals 50+ plenary/keynote presentations globally Competitive funding from National Research Foundation, MOE Singapore, US Air Force, ARC, NHMRC, and others Professor O'Halloran has directed interdisciplinary research teams comprising social scientists, computer scientists, and designers. Her leadership extends to developing commercial multimodal analysis software (Multimodal Analysis Image and Video) adopted internationally. Current projects include Eurovision 2023 wellbeing evaluation and COVID-19 misinformation immunity development, demonstrating continued relevance to contemporary societal challenges.











