Pierre Baret serves as a Professor at EXCELIA Business School, where he leads significant research initiatives focused on corporate social responsibility and sustainable development. He holds a PhD in applied economics from the University of Grenoble and an HDR (Habilitation à Diriger des Recherches) in management sciences from the University of Poitiers. His educational background includes a Doctorate in Applied Economics from the University of Grenoble (2000), a DEA in Applied Economics from the same institution (1993), and an HDR in Management Sciences from the University of Poitiers (2018). His academic journey demonstrates a consistent focus on economic and management issues related to sustainability. Professor Baret's research interests center on the implementation of responsible approaches within organizations, particularly focusing on strategy definition and personnel mobilization. He extensively studies the evaluation of overall performance through extra-financial reporting, management control, and extended accounting systems. His work also examines how responsible approaches impact local territories and communities. A distinctive feature of his research methodology is the use of intervention research to bridge theory and practice in socially responsible ways. His recent publications reveal a strong focus on non-financial reporting systems, with particular attention to the ideological dimensions of extra-financial rating. The CARE model for extended accounting in strong sustainability contexts appears as a recurring theme across multiple publications, especially in the agri-food sector. His work consistently connects theoretical frameworks with practical implementation challenges faced by organizations. Vice-President of ADERSE (Association pour le Développement de l'Enseignement et de la Recherche en Sciences de l'Organisation) Member of the Scientific Committee of RIODD (Réseau International des Organisations de Développement Durable) Former co-chair of the standing-track 'Accounting and Control for Sustainability' within EURAM (European Academy of Management) Expert for public bodies including Plateforme RSE-France Stratégie Consultant for CSR associations such as Orée and ORSE Professor Baret has organized or co-organized 10 academic conferences on CSR and serves on the scientific committees of 6 academic journals. He has edited 3 collective works on CSR and 7 special issues in referenced academic journals, establishing himself as a significant contributor to the scholarly discourse on responsible business practices. His work with the IRSI (Institute of Social Responsibility through Innovation), which he co-founded in 2011 and directed from 2018 to 2021, demonstrates his commitment to translating research into practical applications for organizations seeking to implement responsible approaches.