Thorsten Hens is a Swiss Finance Institute Professor of Financial Economics at the University of Zurich and Adjunct Professor at the University of Lucerne and Norwegian School of Economics (NHH). He studied at Bonn and Paris, and previously held academic positions at Bielefeld and Stanford University. His research focuses on Behavioral Finance , Evolutionary Finance , Fintech , and Sustainable Finance . Co-founder of Behavioral Finance Solutions (a UZH-HSG spin-off) and the Swiss Fintech Innovations Association Founder of the UZH Blockchain Center Holds mandates in pension funds, insurance companies, and banks Regular speaker at practitioner conferences His recent publications explore topics such as ESG-CAPM, personality-driven investment styles, evolutionary portfolio dynamics, and experimental retirement decision-making. He has co-authored over ten books and published more than eighty peer-reviewed articles. Thorsten Hens' work bridges academic rigor with practical applications in wealth management , asset management , and financial technology .











