- Marketing
- Consumer Behavior
- Creative Industries
- +۹ مورد دیگر
Sophie Whitehouse is a Lecturer in Marketing (Education) at King's Business School, King's College London. She holds a PhD in Marketing, an MA in English Language and Linguistics, and a BA in Management with Marketing from the University of Leicester. She is a Fellow of the Higher Education Academy and has been teaching since 2013. PhD in Marketing, University of Leicester MA in English Language and Linguistics, University of Leicester BA in Management with Marketing, University of Leicester Sophie's research centers on marketing in the creative and cultural industries, especially music. She explores consumer culture, authenticity, nostalgia, and the materiality of consumption in a digital age. Her work employs qualitative methodologies and has examined why consumers remain committed to physical formats like vinyl records despite the dominance of digital streaming. Her recent publications reveal a consistent focus on the intersection of marketing, culture, and emotion. She investigates how nostalgia shapes consumption, how record artwork fosters cultural identity, and how pedagogical tools like crib sheets affect student well-being. Her upcoming work extends into collaborative arts research and societal inclusion in higher education. Her scientific contributions have been recognized with the Elsevier Peer Recommendation Prize at the University of Leicester’s Festival of Postgraduate Research. Elsevier Peer Recommendation Prize, University of Leicester’s Festival of Postgraduate Research Sophie has extensive experience supervising undergraduate, Master’s, and MBA dissertations. She is currently open to supervising PhD students whose projects align with her interests in marketing and nostalgia, consumer culture, and the creative industries. While no specific grants are mentioned, her research output and invited talks indicate active scholarly engagement and external collaboration. Sophie is involved in academic events and roundtables such as 'La Pensée Artistique: Artistic Thinking in Consumer Research' and 'The Future of Higher Education,' indicating her integration into research networks and thought leadership in her domain.










