- E-Commerce
- M-Commerce
- Smart Living
- +۵ مورد دیگر
Eugenia Huang is a Professor at the Department of Management Information Systems, College of Business, National Chengchi University. She holds a Ph.D. in Electrical and Computer Engineering from Northeastern University (USA) and has been affiliated with NCCU since 1993. Her career spans over three decades in academia with a focus on digital commerce, knowledge systems, and human-technology interaction. Ph.D., Electrical and Computer Engineering, Northeastern University (1987-1991) M.S., Computer Information, University of Michigan M.S., Physics, Northwestern University B.S., Physics, National Tsing Hua University Dr. Huang's research revolves around E-Commerce and M-Commerce systems, Smart Living technologies, and Knowledge Management frameworks. Her work explores how digital platforms reengineer business processes and impact consumer behavior through innovative service design. Analysis of her 15 most recent publications shows sustained focus on mobile commerce (2015-2018), digital trust models (2017), and knowledge interaction mechanisms (2013). Key trends include virtual community dynamics, service quality measurement, and the psychological impacts of digital technologies. Best Paper Award, Southwest DSI (2005) Distinguished Paper Award, DSI (2010) Best Paper Nomination, HICSS (1999) NCCU Distinguished Professor (1997) Best Paper Award, Asia Pacific DSI (1996) She has supervised student research on topics including consumer behavior in online gaming, mobile technology adoption, and virtual community development. Her career also includes part-time administrative roles as department chair (2008-2011).